Susan Rae—Sizzling Suspense: Returning to the Scene of the Crime, or Promotion 101
The Musa Publishing 1st Anniversary Blog Hop is ON! Read on, leave a comment, and you will automatically be entered into my drawing for a free download of Freefall! Then continue with the Hop and enter for the opportunity to win Musa’s Grande Prize Giveaway of a KINDLE FIRE!
First, some business: the Blog Hop Rules!
And now for my blog:Returning to the Scene of the Crime, or Promotion 101
In Freefall, my hero and heroine travel to Door county to track down a lead in the attempted murder plot, and they find much more than they bargained for. I set the novel in Door county, because it is one of my favorite places to vacation—great big blue skies, cliffs of the Niagra Escarpment overlooking the sparkling waters of Green Bay and Lake Michigan, wonderful lighthouses, and, yes, golf courses. I thought the idylic setting a perfect place for murder.
Going back on vacation, I knew I needed to use some of the time to promote Freefall, but, since it is an ebook, it was a bit challenging. You can’t exactly schedule book signings when you don’t have the physical book to sign. So I went back to the basic principle of promotion, or what I call, Promotion 101—talk the book up, not necessarily myself. Tell just two people, then two more people, then two more people, and if you get them excited about it, perhaps they will tell two more people and so on and so on.
But how to approach this without being rude? To start off, I had business cards made when Freefall was released. Very simply, on one side is a section of the cover showing a plane in distress with the title, Freefall,the tag, Sizzling Suspense from Susan Rae, and the QR code for my web site. On the flip side is a section of the cover of my first novel, Heartbeats, with the tag, 4 stars—RT Magazine, and my web address www.susanrae.com.
Anyway, a little more challenging is approaching people at dinner, but my husband dared me to approach a table of six women, two tables over, who had finished their dinner and were passing an Ipad around while they chatted. I didn’t want to be rude, but, it was a dare…so, I took a few cards out of my purse, very nicely approached them and asked if they read books on the Ipad. Well, they did, and a very nice conversation ensued where I introduced myself and asked if they would like a card, and I explained a little about my book and the web site. They asked some questions about writing, which I was very happy to answer, then I quickly excused myself as to not be too intrusive.
So, there you have it, Returning to the Scene of the Crime, or Promotion 101. A fun combination of work and play. And I’d like to send a special thank you out to all those people I spoke to for your interest in my work!
Now for the Musa 1st Anniversary Blog Hop Giveaways! What is your promotional tip, or your favorite place to vacation? Leave a comment and you will be automatically entered to win a free download of Freefall in the eformat of your choice!
Then hit the Musa Blog Hop Button below to continue on with the Hop and some other great giveaway opportunities, including Musa’s Grande Prize of a Kindle Fire!
Until next time, Happy reading!